This lot is closed for bidding. Bidding ended on 9/1/2021
Everything basketball and advertising changed in 1985. When Michael Jordan took to the air wearing shoes by Nike, it made people think they could fly. The promotion continues today and is most certainly the most popular and lucrative deal between athlete and endorser... ever. Both basketball and marketing worlds would never be the same. This 3 x 5" promo pre-dates Jordan's first Fleer appearance and is one of the first card collectibles to feature the phenom from North Carolina. PSA Graded NM 7.